Enterprising Hospitality
Date PublishedMar 30, 2017

M3 Accounting + Analytics, a leader in hospitality accounting and analytics software, made another trip across the Atlantic. M3 traveled to Amsterdam, Netherlands for HITEC’s international exposition. This is the first year that conference organizer HFTP has brought the popular hospitality technology event to Europe.

M3’s President, Allen Read,and Chief Operations Officer, Casi Johnson, attended to help lay the groundwork for international opportunities as M3 prepares to go global.

“It’s exciting to be a part of HITEC’s first foray into the European market, and the timing is perfect for us,” said Read. “M3 looks forward to expanding our presence into Europe and providing the same leading edge technology that over 4,800 hotels in the U.S. have found to be invaluable. M3 will continue to be the standard by which all other hotel software companies are benchmarked against.

At HITEC Amsterdam, Read and Johnson held scheduled meetings, shared in networking events and attended sessions to gather global insight. They also connected with contacts that will help assist with M3’s global launch.

“We’ve already met with John Wagner of Cycas Hospitality during our visit and gained great insight regarding the local market and their future expansion plans,” said Johnson. “We are looking forward to meeting many more hospitality professionals from the surrounding areas and are eager to introduce our plans to become ready for European markets."

HITEC provides sessions led by industry peers and experts. The exhibition hall showcases the latest industry products and services from companies all over the globe. HITEC’s programs feature entrepreneurs, present business concepts, panels of hotel experts, and exhibits showing the latest in hospitality technology. Visitors to the exhibition hall can meet with the M3 team at Booth 31 through Thursday, March 30.

About M3 Accounting + Analytics
M3 is the national leader in hotel-specific accounting software, operations reporting, business intelligence and analytics, processing more than $21 billion in financial transactions for more than 4,500 properties. M3’s integrated suite of hospitality accounting products includes: AccKnowledge®, M3 Link®, M3 RightTime® payroll and labor management services, and document imaging and retrieval – all designed to help provide hotel operators, owners and managers unsurpassed access to the information they need in the most integrated and cost-effective manner. M3 also offers outsourced hotel accounting solutions via M3 Professional Services. More information is available at www.M3AS.com.