GOPPAR Calculator
*For illustrative purposes only. Actual calculation may differ.
GOPPAR scales with rate, occupancy, and margin. Use the sliders to test how each driver impacts profitability per available room.
Operationalize GOPPAR analyticsWhat is GOPPAR?
GOPPAR, or Gross Operating Profit per Available Room, is a hotel KPI that measures overall profitability. Unlike RevPAR, which only accounts for revenue, GOPPAR incorporates both revenue and operating expenses, providing a more complete view of financial performance.
GOPPAR = Gross Operating Profit ÷ Total Available Rooms
Why GOPPAR is Essential for Hoteliers
True Profitability Measure
Accounts for both revenue and expenses.
Benchmarking Tool
Compare against comp sets or historical performance.
Operational Strategy
Identify where costs affect profit and adjust accordingly.
GOPPAR FAQs
What is GOPPAR?
GOPPAR stands for Gross Operating Profit per Available Room. It measures profitability by dividing gross operating profit by available rooms.
How do you calculate GOPPAR?
Divide gross operating profit (GOP) by total available rooms.
Why is GOPPAR important?
It’s a comprehensive KPI that shows true profitability, unlike RevPAR which focuses only on revenue.
What’s a good GOPPAR?
It varies by market, brand, and season. Higher GOPPAR signals better operational efficiency.
How can I improve GOPPAR?
Increase revenue (pricing, occupancy, distribution) and manage expenses (labor, utilities, supplies).
What inputs do I need for this calculator?
Gross Operating Profit (GOP) and total available room nights for the selected period.
